Our core belief is that nourishing food can only be derived from ethically, compassionately raised animals, on land that is managed regeneratively, to produce a natural, healthy diet.
Our ethos is that Halal and Tayyib concepts, of mercy and compassion, are essential for the entirety of an animals life, not just their last moments in an abattoir.
That means our food is derived from animals who live a dignified, contented life. Providing food to people who take seriously their own health, but also their duty as stewards, caring respectfully for all inhabitants and creatures on this earth.